Svenska Innebandyförbundet - Älgvis

When the Swedish Floorball Federation needed a new mascot for the World Championship on home soil, they engaged the community to find the perfect concept. The fans voted for a moose, establishing several key character traits they wished to see. I was then commissioned to bring their vision to life, handling the character design and visual development to create ”Älgvis” — a mascot built by the fans, for the fans.